No-Mad | newsletter

I created a series of illustrations for NO-MAD's print and digital newsletter, "The NO-MAD Times," which served as a visual prelude to their "An Abundant Summer" collection. NO-MAD is a distinctive homeware brand specializing in handmade textiles, décor accessories, and furniture that blend traditional Indian craftsmanship with contemporary design. Working with a brand that celebrates India's rich traditions while embracing global design sensibilities allowed me to explore the intersection of earthy aesthetics and mindful living. My illustrations complemented NO-MAD's philosophy of conscious design and handcrafted quality. The artwork visualized the collection's central theme of abundance—not merely as material wealth, but as a mindful approach to living. Through thoughtful visual storytelling, I captured both the quiet luxury of home and the vibrant surprises of summer, reflecting the brand's commitment to intentional living and everyday beauty.