FESTIVE GIFT BOX | NYKAA

What began as a festive gift box design for Nykaa's limited edition drop evolved into an advent calendar for one of India's leading beauty retailers. The brief centered on celebrating India— I incorporated Indian flowers like jasmine, rajnigandha, and lotus, alongside motifs of antelopes, dragonflies, and birds. I captured the festival of lights through lanterns scattered throughout the design, weaving in Nykaa's beauty products—fragrances, skincare, makeup, lipsticks, perfumes, compacts, serums, and brushes—to ensure everything felt cohesive while maintaining that festive sparkle. The rich, vibrant color palette stayed authentically Indian and true to the brand's roots, with high contrast designed to capture the energy of festive celebrations while ensuring the packaging would stand out on retail shelves.